by Tony Bass | May 5, 2023 | News, News & Press, Press
Lawn and Landscape Business Owners: We had interesting feedback from our readers on the subject of running Facebook ads. In fact, Jeff R. quickly responded to the article we published on the subject and let us know that he invests a cool $100,000 each year on...
by Tony Bass | Apr 28, 2023 | News, News & Press, Press
Lawn and landscape business owners: We received this marketing question a few days ago. It’s a common question…However, it’s the wrong question. Let me explain.Marketing has three purposes. The most effective marketing will accomplish all three. Build awareness about...
by Tony Bass | Apr 21, 2023 | News, News & Press, Press
Spring season is here. Green grass is growing. Flowers are busting out and our customers are catching their annual infection of Spring Fever. That’s a good thing for our industry.But there’s another thing you can count on every single Spring. New landscaping and lawn...
by Tony Bass | Apr 7, 2023 | News, News & Press, Press
We just returned from 3 weeks of travel. This included 2 weeks of private consulting meetings and one THINK WEEK. I’d thought you would like to learn about the trends I have confirmed.FIRST…did you hear the news revealed on the Employment Situation Report...
by Tony Bass | Mar 17, 2023 | News, News & Press, Press
Last week’s essay on the subject of lowering landscape prices in 2023 attracted a number of comments from our readers. This one from Mark Dubois at Quality Landscape and Lawn Care grabbed my attention:”You had to bring up a bank...
by Tony Bass | Mar 11, 2023 | News, News & Press, Press
Dear Landscape Business Owner:Did you see the new report from the BLS released Friday morning (3-10-23): More Jobs – Jobs – Jobs – up 311,000 for the month of February 2023. The unemployment rate is now 3.6%, near a 54-year low.Wages…they keep...
