by Tony Bass | May 20, 2023 | News, News & Press, Press
A special message for owners of lawn and landscaping companies:It seems to be a really weird time when you look at the big-picture of the economy.The biggest news story of the past few weeks has focused on bank collapses.Every news broadcast tries to instill fear that...
by Tony Bass | May 12, 2023 | News, News & Press, Press
Dear Lawn or Landscape Business Owner: Last week’s essay on THE 3-Part Automatic Landscaper Marketing Plan grabbed the attention of skeptics and supporters alike.For example, one techno-cool-cat claimed that “business cards are dead”. He simply shares his contact...
by Tony Bass | May 5, 2023 | News, News & Press, Press
Lawn and Landscape Business Owners: We had interesting feedback from our readers on the subject of running Facebook ads. In fact, Jeff R. quickly responded to the article we published on the subject and let us know that he invests a cool $100,000 each year on...
by Tony Bass | Apr 28, 2023 | News, News & Press, Press
Lawn and landscape business owners: We received this marketing question a few days ago. It’s a common question…However, it’s the wrong question. Let me explain.Marketing has three purposes. The most effective marketing will accomplish all three. Build awareness about...
by Tony Bass | Apr 21, 2023 | News, News & Press, Press
Spring season is here. Green grass is growing. Flowers are busting out and our customers are catching their annual infection of Spring Fever. That’s a good thing for our industry.But there’s another thing you can count on every single Spring. New landscaping and lawn...
by Tony Bass | Apr 7, 2023 | News, News & Press, Press
We just returned from 3 weeks of travel. This included 2 weeks of private consulting meetings and one THINK WEEK. I’d thought you would like to learn about the trends I have confirmed.FIRST…did you hear the news revealed on the Employment Situation Report...
